Global CX Strategy Senior Manager
Company: Boston Consulting Group
Location: Boston
Posted on: November 15, 2024
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Job Description:
Locations: Boston - LondonWho We AreBCG pioneered strategy
consulting more than 50 years ago, and we continue to innovate and
redefine the industry. We offer multiple career paths for the
world's best talent to have a real impact on business and society.
As part of our team, you will benefit from the breadth and
diversity of what we are doing today and where we are headed next.
We count on your authenticity, exceptional work, and strong
integrity. In return we are committed to supporting you in
discovering the most fulfilling career journey possible-and
unlocking your potential to advance the world. Our team called
Global Services (GS) provides corporate support to business areas
such as Finance, Legal, HR, Marketing and IT. This diverse team of
experts, operators and specialists represent all levels from
Partner to entry level staff, operating across the globe in
multiple countries. Global Services is in short, the backbone of
BCG.
What You'll DoBoston Consulting Group (BCG) is seeking an
experienced Global Senior Manager of Customer Experience (CX)
Strategy to build and lead the CX function within the global
marketing team. This role will focus on developing CX strategies
and customer journeys for BCG's top Fortune 500 clients, enhancing
global campaigns through data-driven insights, and creating
integrated experiences across digital and traditional touchpoints.
Reporting to the Global Director of Customer Experience, this role
will also manage a small team and collaborate cross-functionally to
ensure seamless CX integration. -
What You'll Bring7-10 years of B2B experience in customer
experience, journey mapping, and persona development. -Bachelor's
degree in Marketing, Business, or a related field (Master's degree
preferred). -Experience working with cross-functional teams in
digital marketing, product development, and analytics. -Proven
expertise in CX research and journey mapping tools. -Strong data
analytics skills with experience using platforms like Tableau,
Google Analytics, and Adobe Analytics. -Familiarity with marketing
automation platforms (e.g., Marketo, Salesforce) and ABM tools
(e.g., Demandbase). -
Who You'll Work WithCX sits within the BCG Global Marketing team,
within Digital Marketing and Products. Your CX Strategist role
requires close collaboration with Marketing Analytics, Audience
Insights, and Product & Development teams, as well. Within the CX
team, you have CX & Journeys, UX, and a designated Account &
Commercial Marketing function-similar to traditional ABM, which
present you with opportunities to build journeys and strategies in
support of Commercial Marketers, Practice Area Marketing
(Industry/Function-specific), plus, Business Development, GTM, and
Sales focused colleagues. You will collaborate frequently with
client account teams, including Managing Directors and Partners,
and liaise with cross-functional teams to deliver cohesive,
impactful customer journeys that elevate BCG's brand and client
relationships. -
Boston Consulting Group is an Equal Opportunity Employer. All
qualified applicants will receive consideration for employment
without regard to race, color, age, religion, sex, sexual
orientation, gender identity / expression, national origin,
disability, protected veteran status, or any other characteristic
protected under national, provincial, or local law, where
applicable, and those with criminal histories will be considered in
a manner consistent with applicable state and local laws.
BCG is an E - Verify Employer. for more information on
E-Verify.
Keywords: Boston Consulting Group, Hartford , Global CX Strategy Senior Manager, Executive , Boston, Connecticut
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